Great Days Golf Events delivered the inaugural AU Vodka Great Days Golf Day at The Grove, creating a premium, high-energy corporate golf experience that brought together golf, entertainment, brand activation and charity fundraising.
From the moment guests arrived, AU Vodka’s unmistakable gold branding set the tone for the day. Custom bucket hats and sunglasses were provided for guests, AU Vodka drinks and mixers were served throughout the event, while the gold-plated buggy became one of the standout features of the day.
A sold-out field took to The Grove for a competitive pairs scramble, creating a relaxed format with plenty of friendly rivalry throughout the course.
Our resident professional Jake Hapgood hosted the ever-popular Beat the Pro Challenge, which was taken to another level with the introduction of a new Spin the Wheel element. This sat alongside a range of on-course competitions and activations designed to keep players engaged throughout their round.
The experience continued long after the final putt.
Following the golf, guests returned to the clubhouse where the balcony was transformed into a lively post-round celebration, complete with a DJ set and flowing AU Vodka drinks.
The evening also featured a charity auction with an impressive collection of prizes and memorabilia, including a Mike Tyson signed boxing glove, helping to raise valuable funds for Action for Children.
The inaugural event was a huge success, combining premium golf, strong brand activation, entertainment and fundraising into one seamless experience.
For AU Vodka, the event provided an opportunity to bring the brand to life in an engaging environment, creating memorable touchpoints throughout the entire guest journey.
For Great Days Golf Events, it demonstrated exactly what a modern corporate golf day can be – more than 18 holes of golf, but a complete branded experience designed to engage, entertain and be remembered.